Did you ever have to book a hotel for a destination wedding, only to realize that the hotel you were asked to book isn’t on the first page of search results? It can be frustrating to dig around for a specific venue.  It can be a serious shlep for a casual searcher. Do you know…

Your hotel isn’t like those other hotels…It’s a cool hotel. If that resonates with you, chances are you are a boutique hotel owner. Boutique hotels are meant to fly in the face of typical corporate-run hotel venues.  Known for their chic surroundings, individually-styled rooms, and upscale ambiance, boutique hotels are elegant and awesome. They’re not meant for the everyday…

Your hotel has it all—elegant sheets, breathtaking views, a ritzy bar, and gorgeous surroundings. It’s a little slice of heaven for travelers from all walks of life. All you need to do now is find a way to get those customers to visit once, and you know you’ll find your own place in the world…

Content marketing happens when you create a content that promotes your hotel to a potential customer you are aiming to attract. “Content” can be text, pictures, videos or a combination of two or all three. For instance, a hotel marketer can make a short video showing one of their suites and the benefits it offers…

Due to the constantly changing needs of the modern traveler, hotels have had to work hard to keep up with demands. For instance, the online experience keeps changing from calling in to book a room to booking straight from your phone or laptop without speaking to anyone. However daunting the constant change may seem, the…

Building a solid web presence in the highly competitive hospitality sector is essential to drawing clients and increasing bookings. Building backlinks is an effective way to improve your hotel’s search engine ranking.  They not only increase traffic, but they also have a big impact on boosting your website’s search engine rating. Read on to learn how…