Category Hotel Marketing

Are you looking for a cozy getaway with a personal touch? Introducing bed and breakfasts, these are accommodations where charm meets diversity. They are often in the form of quaint boutique hideaways or sustainable eco-retreats, there’s actually more of everything…

Keyword research is the most effective method of SEO if you run a hotel or writing hotel content. In my experience with content writing for hotels and doing keyword research for hotels, it is important to begin with the basics,…

Have you ever met or seen a hospitality copywriter? Yes, that thought, “What is hospitality copywriting?” will be addressed momentarily. Look around you, you will find out that not many copywriters are actual writers. Some found themselves in that space…

Imagine you’re a weary traveler trying to navigate an unfamiliar city, searching for a hotel that doesn’t only provide shelter but also meets your unique preference qualities. In such a situation, your smartphone becomes your trusted tour guide, delivering personalized…

A teacher once presented this concept to a student: drive-up windows are available at McDonald’s to enjoy a nice, hot breakfast on your way to work without stepping out of your vehicle. Did you see how this statement lacked emotion,…

If a picture’s worth a thousand words, then a video should be worth a thousand hotel reviews. As a hotel owner, you owe it to yourself to make sure that the word gets out about your hotel. These days, most…

Did you ever read a review of a great hotel, only to not find a link to it at the bottom of the article? It’s infuriating, isn’t it? It leads you to search all over the net and you have…

Do you have a home that you rent out for short-term stays? If so, you already know that the short-term rental is flooded. “House hackers” and fans of passive income have opened up their homes thanks to platforms like Airbnb.…

What is Website Optimization, and Why Should You Care? Do businesses really care about hotel website optimization? On a recent business trip to Las Vegas, I searched online for a hotel for my three-day visit. I wanted a place reasonably…

Do you remember the last time you had to book a hotel? I sure do. Like most other travelers, I’m bound to search for a hotel based on the area that I’m visiting. For example, if I’m going to Las…